At Zeus we love nothing more than getting out and about to support our clients at industry events and exhibitions. It gives us a chance to see at first hand our client’s offering within a niche sales environment, get a feel for their target customer demographic and bolster their media presence at the same time.
On 12th September, team members attended the UK’s largest recycling and waste management exhibition RWM with our client UK Container Maintenance (UKCM), who had developed a highly impressive stand to showcase their offering to public and private sector waste management and procurement professionals.
The stand became throughout the course of the day, a destination stop for attendees in search of valued advice and direction on container refurbishment.
It represented for the PR agency team a great opportunity to meet face to face with UKCM’s key trade media, handing out press material and gleaming an insight into further editorial opportunities for our client, which is the largest family owned container repair and refurbishment company.
UKCM turns over £6million per annum and employs more than 60 people. Dedicated to the refurbishment of all types of waste and recycling containers, the firm fulfills waste company and local authority mobile repairs, as well as factory-based services at its state-of-the art 80,000 sq ft factory in Winsford, Cheshire.