The Zeus team has been working closely with celebrity barber and pioneering business leader Joseph Lanzante.
Joseph recently headlined the national hair trade show, Pro Hair Live 2015 at Manchester Central.
The team was present to support the client for a jam-packed weekend, and met with the salon and professional beauty media to discuss a series of upcoming exciting opportunities.
The charismatic stylist took to the stage at the Gents arena to provide demonstrations and advice to up and coming stylists and seasoned hairdressers in the audience.
Zeus has devised a dynamic campaign to support the talented stylist who manages his own training academy (Joseph Lanzante Training Academy) and salon (The Men’s Room) in Clitheroe.
The brief has a key emphasis on a hardworking media liaison strategy focusing on the consumer, business and trade press alongside an engaging social media strategy.