Zeus PR Launches Star Celebrations
Zeus PR has loved every minute of working with top drama school company ActUpNorth to coincide with its glitzy ‘celebrity-fuelled’ birthday bash!
The brainchild of ActUpNorth, Peter Hunt, and his senior colleagues have worked tirelessly to grow the business into one of the largest actor training school groups outside of the bright lights of London operating across Manchester, Liverpool and London.
Peter, who is well recognised as working alongside major producers to cast the next generation of star actors, particularly on prime time television soaps and dramas, set up the business following his frustrations at the lack of support for up and coming talent.
Zeus PR has worked closely with Peter and his team to promote the groups achievement to date and generate excitement around the star studded birthday celebrations at The Manchester Palace Hotel, to honour the outstanding success of the fabulous school since it first opened its doors in 2009.
Michelle Holmes and Judy Holt stars of popular TV programme Coronation Street took to the red carpet along with Hollyoaks ‘John Paul McQueen’, James Sutton to join the city centre celebrations.
Zeus PR appointed to launch Kiddidrop.com
Zeus PR has been appointed to launch Kiddidrop.com - an innovative network to ease the stress of the school run.
The introductory service matches registered parents from the same area who are looking to share the school drop off and pick up, helping eliminate the stresses of the school run.Zeus PR has been commissioned to manage a 12 month launch campaign, with the emphasis on hard working media relations and a creative digital & brand engagement campaign. Key targets include national & regional consumer media, parenting bloggers and lifestyle broadcast channels.
The founder of Kiddidrop.com, Dr Imran Rahman is a leading eye surgeon based in the North West who juggles his busy career with being a devoted Father to his two young daughters. After struggling with the school run, Imran and his wife Ghazia created Kiddidrop.com.
Imran comments: “After the birth of our second child, our first born was just starting school. Juggling a newborn with the school run and our busy careers, we were really struggling getting to both school and work on time.
“After finding that our friends were also in the same boat, we knew that other parents across the UK must be looking to ease the school run too.”
Dr Rahman adds: “Kiddidrop.com is an introductory network for stressed out parents that need help with drop offs and pickups or for helpful parents who are able to lend a hand to otherparents near them. It’s about collaborating so we can all spend quality time with our kids not stressed time!’
“We expect this fantastic new service to revolutionise the way in which parents take and pick up their children to and from school.”
Registration for Kiddidrop.com is FREE. Three further upgrade packages are available which each having various levels of background checks for parents. Options such as Enhanced DBS Checks, Adverse Media Checks and even GPS trackers are available for added peace of mind.
When parents search for other mums and dads in the area, each profile displays their level of security and background checks and are available to make contact with via the Kiddidrop.com messaging system.
Celebrities love Missbehaver!
It’s been an exciting couple of months here at Zeus HQ following the launch of gorgeous online fashion brand Missbehaver.com!
Since our last post we’ve been busy chatting to some of our favourite celebrities, introducing the innovative clothing line to a selection of lovely ladies. It came as no surprise when the female stars were all rushing to see the clothing for themselves!
Within days we’d sent items to the gorgeous Hollyoaks girls, including Stephanie Waring & Holly Weston and received fantastic feedback on their Twitter feeds. We were also keen to see what the Desperate Scousewives girls thought of the brand, so we sent out some goodies to Gill & Debbie O’Toole and Layla Flaherty, with the girls quickly tweeting how pleased they were with the outfits.
Since this exciting interaction has begun, we’ve noticed an impressive and rapid rise in followers, increasing from just under 1,000 Twitter fans to nearly 6,000 in just over 4 weeks! Watch this space for more celebrity love for Missbehaver.
Alongside this, we’ve been keen to spread the word within the blogosphere!
Eager to be the first to shout about this new brand, some of the UK’s biggest fashion bloggers have been reviewing Missbehaver and hosting exclusive discount for their fans and followers.
With follower figures on the rise and celebrities and bloggers alike spreading the message, Missbehaver is quickly becoming a must-buy brand!
missbehaver.com’s Runway take-off with Zeus PR
We are very excited to have won a competitive pitch to develop a high profile national PR campaign for young fashion brand missbehaver.com.
Zeus PR will instigate a strategy based on a hard working consumer media relations programme, supported with celebrity engagement, sampling and brand building social media interaction with key audiences.
John Heath, Co-founder of missbehaver.com explains: “Following missbehaver.com’s soft launch last year, we have already established a loyal customer following, which is growing organically month on month, largely by word of mouth. One year on, the time is now right to develop our brand profile further, creating significant awareness and engagement nationally with our target audience.”